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Author Archives for » RealEstaging

Getting “PUNCHY” about Great Real Estate Reads


While many people think that a home stager’s job is just to be glorified interior decorators… we actually do much more. So while making a home look good is important, a stager’s job typically begins with a much less glamorous task of putting together a Punch List of repair and maintenance tasks sellers need to […]

Getting “PUNCHY” about Great Real Estate Reads


While many people think that a home stager’s job is just to be glorified interior decorators… we actually do much more. So while making a home look good is important, a stager’s job typically begins with a much less glamorous task of putting together a Punch List of repair and maintenance tasks sellers need to […]

Selling Your Vanilla Box


We all know that the real estate market is in a major slump. Nothing seems to make that grim point more real then when one takes a short drive through any neighborhood. For it is there we see, dotting the front yards of so many homes, a multitude of For Sale signs. But while looking […]

Selling Your Vanilla Box


We all know that the real estate market is in a major slump. Nothing seems to make that grim point more real then when one takes a short drive through any neighborhood. For it is there we see, dotting the front yards of so many homes, a multitude of For Sale signs. But while looking […]

Stagers Should Picture What They Preach


Without a doubt the end result of a home’s staging should be a great visual impression. Because this is so, home staging has come to be viewed as an “image” industry. But as a relatively new industry, home stagers have much to learn from their counterparts in other more established image industries such as advertising, […]

Stagers Should Picture What They Preach


Without a doubt the end result of a home’s staging should be a great visual impression. Because this is so, home staging has come to be viewed as an “image” industry. But as a relatively new industry, home stagers have much to learn from their counterparts in other more established image industries such as advertising, […]

See Why & How Seller Used Staging… and ends up selling in 10 Days!



See Why & How Seller Used Staging… and ends up selling in 10 Days!



When Wallpaper Attacks, It Can Kill the Sale


In today’s real estate market more and more home sellers are relying on home staging tips and advice to guide them in ways to best prepare their homes for selling. So last week, when I was hired to tour a seller’s property to give them my “Buyer’s Eye” advice, a monster of a problem reared […]

When Wallpaper Attacks, It Can Kill the Sale


In today’s real estate market more and more home sellers are relying on home staging tips and advice to guide them in ways to best prepare their homes for selling. So last week, when I was hired to tour a seller’s property to give them my “Buyer’s Eye” advice, a monster of a problem reared […]

RealEstaging

This property merchandising / home staging blog features the creative writings of Craig Schiller, a professional home stager and founder of Real Estaging. Based in the Chicago area, Real Estaging is an industry leader, and has become one of the nations most innovative and respected home staging companies… advising home stagers across the USA and in Canada.